Google Loses Search Share, Microsoft Gains

Morshad published 17 Jul 2007, 03:01 in main - 236 views

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"Google has a tendency to see share declines during the summer, driven in part by vacations, fewer work days, and reliance on academia from its core user base," said comScore spokesperson Andrew Lipsman via e-mail, noting that Google and Yahoo both saw increases in query volume in June and that Google's "share decline is really a function of the disproportionate increase at Microsoft this month."

The overall volume of U.S. search queries reached 8 billion in June, up 6% from May and 26% from June 2006, according to statistics released today by Internet metrics company comScore.

Google's share of the growing U.S. search market declined from 50.7% in May to 49.5% in June.

Yahoo's share of the U.S. search market showed a similar decline, dropping from 26.4% to 25.1% during the same period.

Ask's U.S. search share remained unchanged at 5%.

Microsoft's U.S. search share rose from 10.3% to 13.2%, "due in large part to Live Search Club, a program launched by Microsoft in late May to engage and reward users of Live Search," comScore said.

News source: InformationWeek

Tags: Google, Search, Share, Microsoft

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